The most effective way to engage your audience is to have a conversation with them. The next is to be truly passionate about whatever you’re selling. Put those together and you have a scriptless process, not just sales. Add Prezi to the mix and you have created visual engagement and imagery association. wOw!
But, that doesn’t mean you should go into any presentation unprepared. Just don’t be scripted. Let your Prezi guide your conversation. See what your audience engages with, and feed off of that. Your audience won’t pay any attention to you if you are simply reading from a script.
Presenting and Conversing
There is a difference…
Do you take time each morning to make notes about what you want to talk to your employees about, what you are going to say to the random customer that walks through your door, what you are going to discuss over lunch? Of course not. A conversation is defined as “the informal exchange of ideas by spoken word,” not the formal preach of the written word. When you have a conversation, you and your subject(s) are both engaged with back and forth talk. That’s what Prezi allows.
Prezis give your audience the a chance to talk and respond. Watch for body languages. Body language is often the most recognizable and valuable response. Shifting in seats, sighs, and expressions. Read your audience and keep them engaged. A script absolutly limits this. Marry the idea of presenting and conversating to presenting a conversation.
Where Does Prezi Come In?
Keep Your Audience’s Mind Captivated
Painting a picture with precise words still leaves room for individual imagination. This is useful in some cases. When explaining the details of the topic and considering Human Spatial Cognition, Prezi presentations can help in a variety of ways. A beautiful thing is the ability for non-linear design.
Keeping in mind you want to engage with your audience, especially when part of your sales process, being able to choose where you go in the presentation is crucial. If you are giving your audience a chance to talk and ask questions during the conversation, then you can jump right to the answer. No fumbling with note cards or a script in your hand to find your place or their answer, Prezi has you covered.
How Should I Make The Most Of Prezi?
Break Out From The Script
Going scriptless is just like going paperless. Wait, it is. Eliminate the paper and replace it with emotion, passion and visuals. Here are some points we know succeed:
- Keep with your branding and image.
- Limit the number of words on the screen, but use imagery that helps your memory.
- Break the details down into bite size pieces.
- Give them at least one unique value statement.
- Express excitement in how this will revolutionize their life or the specific market.
At wOw Prezi, we rebel against PowerPoint’s status quo and are in a mission to save the world from deadly PPTs, helping sales teams to transform stiff, slide-based presentations into fruitful, revenue-generating conversations.
Get in touch with our team of Prezi Experts to find how we can help your salespeople thrive with Conversational Presenting and the Power of Storytelling in Sales.